Wednesday, May 5, 2010

Willy Wonka's Cultivation


The Cultivation Theory was developed by George Gerbner. Gerbner felt that there was a direct correlation between watching violence on television and fearing the world around you. According to Gerbner, more television conception eventually causes a greater fear of the world and becoming victimized. There have been many critics of this theory, but the idea that violence watched on television, or played through video games, affects people in profound ways is still around today.

For more information on the cultivation theory, visit my blog The Cultivation Theory.

A movie that I feel exemplifies this theory, or at least the concepts associated with it, is the newest Willy Wonka movie, Charlie and The Chocolate Factory.

In this version, one of the five children to find a golden ticket is Mike Teavee. Mike plays violent video games all day long. The over exposure to violence has definitely made Mike a violent child. When presented with the new technology of teleport in Willy Wonka's factory, Mike's violent video skills come to life as he forces his way into the machine. If of course does not end well for Mike, and the Oompa Loompas sing a song about the negative aspects children watching too much television.

Click the link below to watch this scene!

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